Category Archives: Fun with Press Releases

[Fun With Press Releases] This Would Be the Diet Industry, Hoping to Profit Off Your Freshman 15 Phobia.

Forgive me, because this is going to be rather … on the nose.

But when a press release like this arrives in my inbox in the very same week when I’ve been busy debunking the myth of the Freshman Fifteen, well, what’s a girl to do? Post it on her blog, of course.

Because while I was using science to explain why college students don’t actually gain as much weight as expected — and you all, in your thoughtful comments, added evidence to the theory that some of that weight gain might just be kids becoming adults — this “celebrity nutritionist” has figured out the real reason college freshmen gain weight.

And I don’t want to scare you.

But it’s because of the late night snakes.

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[Fun With Press Releases] Maybe Just Go The F*** To Sleep, Instead?

This has to be one of the most random press releases I’ve received maybe ever, and believe me, there are candidates for the “most random” award on a daily, if not hourly, basis.

Dear Virginia,

Turn in that late night bowl of ice cream for some late night home shopping. If you need to keep yourself busy when you’re relaxing on your couch, XXXXXX now offers a great alternative to packing on the pounds.

XXXXXX.com, a flash sales website that offers a curated selection of home and lifestyle products from coveted brands and emerging designers at up to 70% off retail, will now be offering its members new exclusive night time sales series.

Beginning on September 20, XXXXXX’s night time series promises the same thrill at a new time.  The series will feature cohesive themes to inspire your next redecorating, hosting or holiday occasion.

Curb Appeal, the first night time event, features bench seating, patio furniture and outdoor lighting.

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[Fun With Press Releases] Capitol Hill Cosmetics Party Was a Hoot.

Fun with Press Releases: Because sometimes the beauty industry just goes there.

So last Wednesday, the Society for Women’s Health Research hosted a Capitol Hill briefing called “The Make Up of Your Make Up” (see what they did there?) to discuss, “the science of cosmetics and its impact on women’s health.” They sent me a press release right after, so I could know what a great time they all had.

And my first response was: Color me excited! A great women’s health nonprofit getting Congress to pay attention to all the women’s health issues going on in the world of beauty? This is big stuff.

Linda Katz, MD, MPH, Director of the Office of Cosmetics and Colors at the Food & Drug Administration kicked things off with an overview of the FDA’s responsibilities. Which I’m sure was good times. And then they got to the rest of their speakers:

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[Fun with Press Releases] Plastic Surgery Predictions for 2011

Fun with Press Releases: Because sometimes the beauty industry just goes there.

plastic surgery
January is a month of uncertainty. And it’s not just diets. We’re all filled with hope and excitement and burning questions about what the coming year will bring in terms of plastic surgery trends. Fortunately, this press release landed in my inbox just before the holidays to provide some answers.
It’s pretty in-depth, so I’ve bolded the best parts. I don’t want you to miss any gems. Read more…

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[Fun With Press Releases] Is Cosmetic Surgery a Career Investment?

Fun with Press Releases: Because sometimes the beauty industry just goes there.

This publicist says yes:

Virginia:

Studies have shown that attractive people have an advantage when it comes to getting hired.  In the recessed economy with so many Americans out of work does it make sense to “invest” in cosmetic surgery?  Smoothing out an angry looking furrowed brow or choosing from a myriad of lunch-hour procedures to look younger and fresher might give job-seekers more confidence and a greater probability of landing their job.

XXX Medical Institute in the XXX area has over 20 years experience as specialists in plastic surgery and eye surgeries. They are available for interviews and comments on this topic.  Dr. XXX of XXX Plastic Surgery is a XXX. area Top Doc and specializes in breast and body cosmetic surgery.  If you would like to speak to anyone on their team regarding a topic, please let us know.

I’m thinking a lot about how the recession has shaped our spending habits this week (like, remember how on Friday, I asked you about this and told you to email me? It is still true and you still should!). For so many of us, the last few years have served as a bit of a wake-up call, whether you were impacted directly and had to do some serious retrenching, or worrying that you might be made you think a little harder about how we got so addicted to buying so much stuff in the first place.

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[Fun With Press Releases] Actually, Fat Talk is Good for You

Dear world: My apologies.

Here I go, telling you about Fat Talk Free Week, thinking it’s this lovely group-hug thing. Where women could stop hating themselves and maybe focus on their health, not their jeans size. Boy was I wrong.

Because actually? It’s going to kill you.

Thank God this press release found its way into my inbox, to set me straight. Read more…

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Just Because You Can’t See Your Cellulite Doesn’t Mean It Won’t Be There. [Fun with Press Releases]

Fun With Press Releases: Because sometimes, the beauty industry just goofs.

From: XXXX
Sent: Tue, June 8, 2010 12:54:46 PM
Subject: Womens News: Genetic Test Determines Likelihood Of Cellulite

Dear Ms. XXXX:

As part of your coverage of women’s issues, I thought you or one of your colleagues would want to see this press release. It crossed over BusinessWire at about 10:45 AM eastern time today:

Genetic Test Helps Determine Likelihood Of Cellulite – Before The Swimsuit Makes You Look Fat

Genetic Dermatology R&D Company XXXX Launches Cellulite Gene Test


IRVINE, CA, JUNE 8, 2010 — As summer swimsuit season heats up, women around the world will inspect their looks in the mirror. A majority of them will see cellulite – at some point – but a new genetic test may be able to help them avoid cellulite before anyone notices.

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[Fun with Press Releases] The Nation’s First Human Bra

Fun With Press Releases: Because sometimes, the beauty industry just goofs.

photo of Safety Garb for Women Workers, ca. 1943 with plastic bra

You guys. I am a bad beauty blogger. I went on a mini-vacation over the long weekend, and just LOOK at what I missed attending for you:

Is this something you might be interested in?  Let me know

MEDIA ALERT

100TH ANNIVERSARY AND CELEBRATION OF THE INVENTION OF THE BRA IN NYC

NATION’S FIRST INTERNAL ‘HUMAN’ BRA INTRODUCED TO THE BIG APPLE

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[Fun With Press Releases] Rankled by Cankles.

Fun With Press Releases: Because sometimes, the beauty industry just goofs.

Really, I should just post this and not write one word about The Wonder that is this press release. This canvas doesn’t need any more paint. It feels sacrilegious. We should just read and silently bask in the perfection of it all.

So here (and, you’re welcome):

From: XXXXX
Sent: Wed, April 21, 2010 3:29:32 PM
Subject: Story Idea: Rankled By Cankles

Hi Virginia,

The newest body part worth stressing over is the ankles…well, “cankles” to be exact.

Cankle – a word derived from the combination of ‘calf’ and ‘ankle’ – occurs when the calf merges with an obese or swollen ankle, and is claimed to be the “thunder thigh” of the new millennium.  Many women struggle with excess leg and ankle fat and no amount of diet or exercise make a real difference. The popularity of gladiator-style sandals and cropped leggings this summer has only added to the nationwide cankle anxiety.

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[Fun With Press Releases] Brooklyn Beauty School (And Beyonce, too!)

Fun With Press Releases: Because sometimes, the beauty industry just goofs.

You know how Beauty U is always talking about how recession-proof the beauty industry is, and how we’re going to have such great post-graduation job prospects? (All the while encouraging students to take out loans, go into credit card debt, or qualify for financial aid to pay their tuition?)

Well, I don’t want you to think that I’m attending some kind of beauty school anomaly. Check out the press release below (from one of the biggest beauty school chains in the country) to see how this kind of sales pitch has become the industry’s party line.

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